No featured offers available
 Learn more

No featured offers available

We feature offers with an Add to Cart button when an offer meets our high standards for:

  • Quality Price,
  • Reliable delivery option, and
  • Seller who offers good customer service
“No featured offers available” means no offers currently meet all of these expectations. Select See All Buying Options to shop available offers.
See All Buying Options

Clairol Nice'n Easy Permanent Hair Dye, Ultimate Blonding Hair Color, 1 Count

4.5 4.5 out of 5 stars 727 ratings
Brief content visible, double tap to read full content.
Full content visible, double tap to read brief content.
Color: Ultimate Blonding
Size: 1 Count (Pack of 1)
Color Ultimate Blonding
Package Information Bottle
Product Benefits Hair Coloring
Brand Clairol
Item Form Foam

About this item

  • Permanent hair color
  • Coverage from roots to ends
  • For all hair shades: blonde to black.
› See more product details

Product Description

Clairol Born Blonde provides natural-looking blonde results from roots to ends even on dark hair. The longer it's on, the lighter you go. You're in control, so get the look you want!

Product details

  • Is Discontinued By Manufacturer ‏ : ‎ No
  • Product Dimensions ‏ : ‎ 7.35 x 9.1 x 16.61 inches; 5.14 ounces
  • Item model number ‏ : ‎ 0381519006920
  • UPC ‏ : ‎ 381519006920
  • Manufacturer ‏ : ‎ Coty Beauty
  • ASIN ‏ : ‎ B000GCT01W
  • Customer Reviews:
    4.5 4.5 out of 5 stars 727 ratings

Product guides and documents

User Manual (PDF)

Compare with similar items

This Item
Clairol Nice'n Easy Permanent Hair Dye, Ultimate Blonding Hair Color, 1 Count
Clairol Nice'n Easy Permanent Hair Dye, Ultimate Blonding Hair Color, 1 Count
Recommendations
Clairol Nice 'n Easy Hair Color, Natural Medium Golden Blonde (104), 2 pk
Clairol Nice 'n Easy Hair Color, Natural Medium Golden Blonde (104), 2 pk
 
Clairol Blonde It Up Permanent Hair Dye, Platinum Blonde Hair Color, Pack of 1
Clairol Blonde It Up Permanent Hair Dye, Platinum Blonde Hair Color, Pack of 1
 
Nice 'n Easy Permanent Color, Natural Medium Golden Blonde 8G[104] 1 ea
Nice 'n Easy Permanent Color, Natural Medium Golden Blonde 8G[104] 1 ea
 
L’Oréal Paris Feria Hyper Platinum Advanced Lightening System Hair Bleach, Lifts Up To 8 Levels, Includes Anti Brass Purple Conditioner, 1 Hair Dye Kit
L’Oréal Paris Feria Hyper Platinum Advanced Lightening System Hair Bleach, Lifts Up To 8 Levels, Includes Anti Brass Purple Conditioner, 1 Hair Dye Kit
 
Clairol ColorStrong Permanent Zero Ammonia Hair Dye, 8.63 Sunset Rose - Coral Sands Hair Color, Pack of 1
Clairol ColorStrong Permanent Zero Ammonia Hair Dye, 8.63 Sunset Rose - Coral Sands Hair Color, Pack of 1
Buying options
Details
Added to Cart
Details
Added to Cart
Details
Added to Cart
Details
Added to Cart
Details
Added to Cart
Price—$27.44-5% $9.97
Typical: $10.47		-5% $15.68
Typical: $16.54		-12% $11.49
List: $12.99		$13.97
Price Per Unit—$13.72 / Count$1.51 / Fl Oz$15.68 / Count$11.49 / Count$2.12 / Fl Oz
Delivery—
Get it Apr 3 - 10
Get it as soon as Wednesday, Apr 2
Get it Apr 7 - 8
Get it as soon as Wednesday, Apr 2
Get it as soon as Wednesday, Apr 2
Customer Ratings
4.54.5 out of 5 stars727
4.84.8 out of 5 stars10
4.24.2 out of 5 stars611
3.63.6 out of 5 stars23
4.44.4 out of 5 stars6,060
4.24.2 out of 5 stars356
Sold By
form
specialty

Important information

Directions

Read and follow instructions on enclosed leaflet.

Looking for specific info?

Customer reviews

4.5 out of 5 stars
727 global ratings

Review this product

Share your thoughts with other customers
Write a customer review
Strong stuff
4 out of 5 stars
Strong stuff
I have black hair. I used to use blonde box dye years ago and the lightest color my hair would get was a medium brown. I left this stuff on for 30 minutes without checking. When I took my plastic cap off I was very surprised at how light my hair had turned. I did not follow the exact directions. If I had my roots would not have been lighter than the rest of my hair. The instructions say to apply the hair dye to the bottom half of your hair and then apply the dye to the roots during the last 10 minutes of processing. I also did not do the strand test as the instructions recommended. If I had I would have known how long it would take to get my hair light brown which is the color I wanted. As for the orange color, I added half a bottle of Red Gold Color Corrector to the hair dye and washed my hair with a purple shampoo afterwards but it did nothing.
Hide
Thank you for your feedback
Sorry, there was an error
Sorry we couldn't load the review

Top reviews from the United States

  • roberta mccullough
    5.0 out of 5 stars Prompt service and delivery.
    Reviewed in the United States on February 15, 2025
    Color: Ultimate BlondingSize: 1 Count (Pack of 1)Verified Purchase
    I’m so glad to be able to get born blonde again.its always have been my favorite Because it lightens my hair to pale yellow to accept silver blonde toners.It also doesn’t burn my scalp. The delivery was super fast.Two days early! It was packed well.As long as this company sells Born Blonde,they have a steady customer.😊
    Helpful
     Report
  • Brenda roque
    5.0 out of 5 stars Best hair product
    Reviewed in the United States on February 20, 2025
    Color: Ultimate BlondingSize: 1 Count (Pack of 1)Verified Purchase
    Can’t find in stores anymore
    Helpful
     Report
  • Windy
    5.0 out of 5 stars Clairol had several owners
    Reviewed in the United States on February 19, 2024
    Color: 8G Medium Golden BlondeSize: 3 CountVerified Purchase
    Have used Clairol hair color for years
    Used to be a P&G product. Then sold to a competitor, then Wella, then a few others. There is a difference in quality and color outcome and conditioners. Also, the plastic gloves vary between manufacturers.
    Look at the back bottom to see who made it, also the front panel shows a different model with the hair color shade by each different owner. It makes a difference in your quality of color AND conditioner. It's very hard to find "Golden shades".
    3 people found this helpful
    Helpful
     Report
  • Tina Coviello
    5.0 out of 5 stars Will order from them again
    Reviewed in the United States on August 13, 2024
    Color: 8G Medium Golden BlondeSize: 3 CountVerified Purchase
    Order came exactly as expected!
    Helpful
     Report
  • Judi rini
    5.0 out of 5 stars Good quality hair color
    Reviewed in the United States on August 18, 2024
    Color: 8G Medium Golden BlondeSize: 3 CountVerified Purchase
    Always consistent color
    Helpful
     Report
  • La Mariposa
    4.0 out of 5 stars Strong stuff
    Reviewed in the United States on July 5, 2020
    Color: Ultimate BlondingSize: 1 Count (Pack of 1)Verified Purchase
    I have black hair. I used to use blonde box dye years ago and the lightest color my hair would get was a medium brown. I left this stuff on for 30 minutes without checking. When I took my plastic cap off I was very surprised at how light my hair had turned. I did not follow the exact directions. If I had my roots would not have been lighter than the rest of my hair. The instructions say to apply the hair dye to the bottom half of your hair and then apply the dye to the roots during the last 10 minutes of processing. I also did not do the strand test as the instructions recommended. If I had I would have known how long it would take to get my hair light brown which is the color I wanted. As for the orange color, I added half a bottle of Red Gold Color Corrector to the hair dye and washed my hair with a purple shampoo afterwards but it did nothing.
    Customer image
    La Mariposa
    4.0 out of 5 stars
    Strong stuff

    Reviewed in the United States on July 5, 2020
    I have black hair. I used to use blonde box dye years ago and the lightest color my hair would get was a medium brown. I left this stuff on for 30 minutes without checking. When I took my plastic cap off I was very surprised at how light my hair had turned. I did not follow the exact directions. If I had my roots would not have been lighter than the rest of my hair. The instructions say to apply the hair dye to the bottom half of your hair and then apply the dye to the roots during the last 10 minutes of processing. I also did not do the strand test as the instructions recommended. If I had I would have known how long it would take to get my hair light brown which is the color I wanted. As for the orange color, I added half a bottle of Red Gold Color Corrector to the hair dye and washed my hair with a purple shampoo afterwards but it did nothing.
    Images in this review
    Customer image
    One person found this helpful
    Helpful
     Report
  • DDDALA
    5.0 out of 5 stars Good color
    Reviewed in the United States on April 8, 2024
    Color: 8G Medium Golden BlondeSize: 3 CountVerified Purchase
    This has just the right amount of red in the blond and this seller got the package to me quickly and packaged well.
    Helpful
     Report
  • Mimi
    1.0 out of 5 stars Product I received was almost 2 years past expiration date.
    Reviewed in the United States on August 21, 2024
    Color: Ultimate BlondingSize: 1 Count (Pack of 1)Verified Purchase
    Upon opening the bottle on Aug. 21, 2024, I noticed that it was the older packaging. Also, the bottle of lightener was way darker than usual. I called Clairol to check on the lot number and sure enough it was almost 2 years out of date! It was manufactured on 11/21/2019 with a 3 year shelf life. Clairol recommended that I don't use the product. Now I know why they don't't take returns. Caveat emptor!

    I learned that the first number of the lot number is the last numeral of the year it was manufactured. This lot number started with a 9 for 2019.
    2 people found this helpful
    Helpful
     Report

Top reviews from other countries

Translate all reviews to English
  • Amazon Customer
    5.0 out of 5 stars Works well but more expensive than I like.
    Reviewed in Canada on January 28, 2023
    Color: 8G Medium Golden BlondeSize: 3 CountVerified Purchase
    More expensive than I like.
    Report
  • Rosa
    2.0 out of 5 stars No queda como esperas.
    Reviewed in Spain on May 23, 2019
    Color: Ultimate BlondingSize: 1 Count (Pack of 1)Verified Purchase
    No deja el pelo mal pero el color no es lo que esperaba.
    Report
  • Diane
    5.0 out of 5 stars Amazing Results
    Reviewed in the United Kingdom on December 12, 2016
    Color: Ultimate BlondingSize: 1 Count (Pack of 1)Verified Purchase
    This Hair bleach arrived promptly ,I used this Born Blond on my dark roots and the results are amazing . After 20 minutes my roots went from dark to very light . A fantastic result indeed . I need to purchase again for the next time .Thanks again Amazon for the swift result .
    Report
  • w.z.
    5.0 out of 5 stars It really works!
    Reviewed in Canada on June 20, 2016
    Color: Ultimate BlondingSize: 1 Count (Pack of 1)Verified Purchase
    I tried a lot of different brand to lighten my hair color, this is the only one that really worked!
    Report
  • Julie
    5.0 out of 5 stars Amazing!
    Reviewed in the United Kingdom on December 28, 2013
    Color: Ultimate BlondingSize: 1 Count (Pack of 1)Verified Purchase
    I have medium coloured brown hair but when trying to lighten it blondes have just made it go lighter with a tint of ginger. This product made it go a gorgeous shade of blonde after the first use! I left the product on for the full 90 minutes and got fantastic results! Amazing product and would definitely recommend!
    Report

Disclaimer: While we work to ensure that product information is correct, on occasion manufacturers may alter their ingredient lists. Actual product packaging and materials may contain more and/or different information than that shown on our Web site. We recommend that you do not solely rely on the information presented and that you always read labels, warnings, and directions before using or consuming a product. For additional information about a product, please contact the manufacturer. Content on this site is for reference purposes and is not intended to substitute for advice given by a physician, pharmacist, or other licensed health-care professional. You should not use this information as self-diagnosis or for treating a health problem or disease. Contact your health-care provider immediately if you suspect that you have a medical problem. Information and statements regarding dietary supplements have not been evaluated by the Food and Drug Administration and are not intended to diagnose, treat, cure, or prevent any disease or health condition. Amazon.com assumes no liability for inaccuracies or misstatements about products.